Early career
Learning from the world's best coaches in perfect coaching environments.
I grew up playing golf, got down to a +1 handicap, but knew early that coaching was where I wanted to be. After studying Applied Golf Management at the University of Birmingham and qualifying as a PGA Professional, I started building a career following the most experienced coaches around Europe and North America.
“Those early years mattered because no two environments were the same, and no two golfers were the same either.”
The early years took me to some remarkable venues. I coached at Pebble Beach, Doral, Evian during the women's major, and The Open Championship. I spent a season coaching aboard a cruise ship on a world voyage - over forty countries, golf in places many people never get to see.
Shanghai, 2014-2025
Eleven years at the top of the game in China.
In 2014 I moved to Shanghai. I went with specific goals - to set up the teaching programme for the best academy in China - and stayed for eleven successful years.
China in that period was an extraordinary place to coach. Lessons were running at around €500 per hour, and clients expected real, measurable improvement. That was the standard, and the professional standard required was as high as anywhere I'd worked.
I became the country's first Trackman Master, coached players from the Chinese national team, and built a coaching presence on Douyin that reached hundreds of millions of views. I also became fluent in Mandarin, which changed the depth of coaching relationship I could build with players and families.
After eleven years, I'd achieved what I went for. My first daughter was born in 2023. The pull of being closer to home, and the chance to build something of my own, became impossible to ignore.
Mallorca, 2025-
Twenty-four courses, one island, and a coaching philosophy sharpened by playing properly again.
I moved to Mallorca in March 2025 with my wife Yina. Closer to family in the UK, year-round sunshine, and a golf island that still doesn't get enough credit.
I started playing properly again. Working my way through every course on the island. Rediscovering what it feels like to stand on a first tee and actually care about the score. That competitive instinct, dormant through years of full-time coaching, came back fast.
“Playing properly again has only confirmed what I already believed: the quickest improvements usually happen on the course, not on the range.”
I'm a PGA Professional who spent over a decade coaching in Asia. Now I help visiting golfers play Mallorca properly: either as a private day on the course with me, or as a full trip planned around it. The coaching background matters, but the bigger job is choosing the right courses, rhythm, and add-ons for the day or the week.
